How do we get AskRally to sound so human?
September 11, 2025
Making AI assistants feel genuinely conversational isn't magic, it's methodical engineering.
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Explore our latest articles and insights.
Showing 1-9 of 41 articles
Study Boosting: Using Real Survey Data To Create Authentic AI Personas for Extended Research
August 26, 2025
Researchers often face the limitation that once a study ends, the insights are frozen in a static report. Study boosting solves this by transforming real survey data into living AI personas, allowing teams to extend research, test new scenarios, and localize messaging with authentic, data-grounded voices.
From Guesswork to Game Plan: How FormHaus Transformed Client Strategy with AskRally
August 20, 2025
A strategic agency helped a client avoid costly missteps by using AskRally’s synthetic testing to uncover hidden consumer segments and decision drivers before launch. By replacing assumptions with real pre-launch intelligence, they reshaped pricing, messaging, and media strategy—expanding market reach and improving spend efficiency.
Examples of How AI Personas React to Reels
August 05, 2025
Following last week's behind-the-scenes look at our video reaction simulator, here are a few more examples that highlight how AI personas respond to different types of content. From tech commentary to TikTok clips, these simulated reactions offer a glimpse into the diverse ways people engage with Reels.
How We're Making Enterprise Pricing Research Cost Less Than Your Domain Name
August 05, 2025
Most founders guess their pricing using intuition or competitor benchmarks, unknowingly leaving massive revenue on the table or scaring away customers. Rally uses AI to make professional-grade Van Westendorp pricing analysis accessible for just $50, helping startups price smarter, faster, and without the $5,000+ cost of traditional market research.
Simulating Reactions To The Astronomer Ad
July 29, 2025
Before flying a paraglider 430 kilometers across the Pyrenees, I rehearsed the entire journey in my head using nothing but Google Earth on an iPhone. It changed how I understand preparation forever. That same mindset led me to build a tool that lets you watch how people might react to your message before it matters, turning AI personas into a flight simulator for human empathy.
Optimizing to Remove Political Bias from AI Models Removes Other Types of Bias Too
July 23, 2025
Optimizing AI models to reduce political bias can also reduce other forms of systemic bias, making responses more aligned with real-world distributions across domains like climate, education, and energy. This cross-domain correction suggests that even targeted optimizations, when properly applied, can generalize to improve overall model realism and reduce misleading consensus in AI outputs.
AskRally Google Sheet Template: Setup Guide
July 16, 2025
The AskRally Google Sheet Template lets you survey virtual AI audiences with open‑ended questions, polls, and image tests—all from a single Sheet.
What’s Predictive in a Persona?
June 24, 2025
To predict the future, we must track what people actually do and the job they urgently need done.